Armada training
Bid and proposal writing training

1 day
In centre:
£please call
Live online:
£please call

Key details

Key details

Bid and proposal writing training that teaches techniques for crafting documents that are customer-focused, effective and persuasive.

In the current competitive environment, your clients are more focused than ever on making intelligent supplier choices. You want them to understand that you are the best option for them. Key to achieving this is the quality of your proposals.

Bid and proposal writing training is ideal for anyone who wants to significantly improve their chances of getting their bids and proposals accepted. Typical delegates include:

  • Managers at all levels.
  • Management-track professionals.
  • Other employees who have to prepare proposals on a regular basis.

You learn how to:

  • Achieve selling objectives by aligning proposals with customer needs and objectives.
  • Develop a clear, persuasive and appropriate writing style.
  • Make proposals work for a wide range of decision makers.
  • Establish and build rapport with readers.
  • Improve understanding of the proposals they write by structuring information in way that are helpful to the reader.
  • Establish credibility by presenting concrete, triangulated evidence.
  • Produce compelling proposals that are easy to read, easy to understand and act upon.

Bid and proposal writing training is arranged on-request, i.e. one-to-one training or a ‘closed course’ for your group. We can provide your training in-class at one of our centres, at your venue, or online.

Your training can be tailored to take into account any existing knowledge you have, and the work you’re going to be doing.

Been furloughed? You can still participate in training without this affecting your furloughed status, as confirmed on gov.uk.

In-class or online

In-class courses are now available to book again. We’re taking comprehensive measures to ensure your health and well-being – fewer people in-class, you won’t sit next to another person, comprehensive cleaning. To read more, see Covid-19 measures.

You can participate in this course online, from your place of work or home, at a discounted price. To read about how this works, see Live online training.

Expert trainers

Bid and proposal writing training is hosted by highly experienced instructors, who have held senior authoring/writing roles in business. See Expert trainers.

How will I learn?

Training combines lecture, demonstration and hands-on practice.

Exercises provide activity-based experience and help build delegates’ confidence writing proposals. These exercises can be tailored to deal with issues specific to your business.

You have ample opportunity to discuss specific requirements with the trainer.

Training guide and certificate

Course delegates receive:

  • A training guide, to refer to throughout the course and to use as a refresher back in the work-place.
  • Job aids and roadmaps to use post-course.
  • An e-certificate confirming successful course completion. Click here to see an example of the certificate you receive.

After course support

Following Bid and Proposal writing training, delegates are entitled to 30 days’ email support from their trainer to help with any post-course issues. See Support.

General information

General information

Course times

Standard course times are 9.30am–4.30pm.

As we’d be hosting this as a ‘closed course’ for you/your group, there’s usually flexibility to change these times to suit you, e.g. start or end 30 minutes earlier or later.

Payment

Payment for business writing training can be made bank transfer or card.

We accept purchase orders from UK-registered companies and public sector organisations.

If you’re self-funding your training, you can pay in staged payments, interest-free, over 12 months.

For further details, see training course payment options.

Accommodation

See Accommodation local to our training centres.

Cancellations and postponements

If an on-request Bid and proposal writing course booking is cancelled giving less than 20 working days’ notice, a cancellation fee is payable. View cancellation terms.

If an on-request Bid and proposal writing course booking is postponed giving less than 20 working days’ notice, a postponement fee is payable. View postponement terms.

Terms and conditions

Training course bookings are subject to our terms and conditions.

 

Expert trainers

Expert trainers

Bid and proposal writing training courses are hosted by:

Crow Dillon-Parkin

Crow Dillon-Parkin Autodesk Certified Instructor

Crow has thirty years’ experience in technical authoring, and writing for business in the wider sense.

Her love of language, combined with a natural pickiness and attention to detail, has been put to good use in a variety of editing, writing, management and training roles.

Crow is a highly-experienced learning specialist who believes strongly in empowering authors through training. Clients for whom she has developed and delivered technical and business communication skills training include FW Pharma Systems, the Open College, the BBC, and Fitness First.

Crow has two degrees and a Certificate in Education. She is currently working on a range of books based on the writing courses she has developed.

Peter Dillon-Parkin

Peter Dillon-Parkin Autodesk Certified Instructor

Peter has thirty years’ experience in the IT industry in roles that have included Programmer, Author, Trainer, Business Analyst, Senior Manager and Education Management Consultant.

Peter’s technical authoring career began when, as a systems manager, he was asked to write a portable data terminal manual for sales reps. The reps learned how to use the new equipment, and Peter had found his niche.

He has written, designed and project-managed everything from printed manuals and technical specifications to online help and computer-based training materials, specialising in writing for an international audience. An expert in document automation and information re-purposing, he uses templates to avoid endlessly reinventing the wheel when producing documents.

Peter develops and teaches a wide range of technical and business writing training courses. Clients for whom Peter has recently consultancy services and training to include Learning Tree International, The Guardian, Canon Europe, the BBC, the MoD and the UN.

Course content

Course content

The seven-step proposal development process

  • Request for proposal (RFP) analysis
  • Bid/no bid analysis
  • Identifying needed resources
  • Why people write ineffectively
  • Project managing your writing
  • Identifying requirements
  • Clarifying proposal objectives

Understanding your audience

  • Who are your readers?

Structuring your document

  • Planning and performing research
  • Topic generation
  • Creating a body of knowledge
  • Prototyping your document

Drafting your document

  • Types of proposal
  • Writing effective headings
  • Three-step process for structuring headings
  • Writing effective paragraphs
  • Assembling your draft document

Writing to persuade

  • Creating persuasive text
  • Components of persuasive communication
  • Customer focused persuasion
  • Psychological persuasion
  • Using persuasive evidence

Editing your writing

  • What is editing
  • Style and your readers
  • Managing sentences
  • Managing Word choice
  • Deadline doom

Finishing your proposal: cover-letters, presentations and successful executive summaries

  • Tool: seven-step proposal-development process
  • Your one page proposal : The executive summary

After the bid

  • Receiving notice of success and failure
  • Proposal debriefing
  • How final is “final”?
Live online training

Live online training

Live online training lets you participate in a business writing course from your place of work or home.

We do everything possible to make your online training experience as close as possible to actually being in the classroom. You can:

  • See and hear our trainer, and see the other delegates participating in the business writing training…
    Live online training - see your trainer and the other course delegates
  • Interact by speaking, using chat, or raising your ‘virtual hand’ if you need assistance.
  • Share your screen with our trainer, and allow them to control it to demonstrate something.

We endeavour to provide you with the best online training experience…

  • Online Bid and proposal writing courses are presented by expert instructors, following the same syllabus as our classroom-based courses.
  • You receive comprehensive training materials.
  • Your training is hands-on, and you carry out assisted exercises.
  • You’re entitled to 30 days’ email support from your trainer.

When you attend live online training, you’re participating in a real course, hosted by a real trainer, in real time.

All you need is an internet-connected computer and a webcam – see Hardware recommendations for live online training. The setup is simple, but if there’s anything you’re not sure about we’re here to help.

For a limited time, we’re offering discounts for bookings on live online courses.